Shoppers Spend More Online as a Result of Discount Codes

London, UK (PRWEB) May 21, 2009

Research by discount code website wowvouchercodes.co.uk has revealed that shoppers are spending more online as a result of taking advantage of deals and discounts available for online stores.

Discount code shopping has been aligned with sale shopping as people tend to spend more money than they originally intended just to take advantage of great savings on a variety of goods. As with sale shopping, customers will buy items they wouldn’t usually have bought at full price as they feel they are getting a bargain and spending a bit more money is ultimately worth it.

There are numerous websites offering discount codes to shoppers meaning that consumers can save money on almost everything they buy online and with increasing numbers of retailers beginning to offer permanent discount codes, the voucher code phenomenon is set to continue.

Matt Lovett, Managing Director of wowvouchercodes.co.uk said: “In this economic climate, everyone is trying to save money somewhere and taking advantage of discount codes is a great way to do this. Not only on luxury items like a new TV or handbag that people couldn’t usually afford at full price but even on essentials like the weekly food shop, there are discounts out there for almost everything.”

wowvouchercodes.co.uk, is a voucher codes site incorporating promotions from brand name retailers, including Asda, AVON, Dixons, Currys, hotels.com, Littlewoods, Jessops and Play.com. Customers can typically receive up to 70% discount on either the High Street or standard listed online prices.

For further information on wowvouchercodes.co.uk, please call 0121 683 6934 or contact its PR Company, Punch Communications.

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